Friday, October 10, 2008

The male universe of beer

The Australian agency Clemenger BBDO has entrusted its female creative team with the advertising campaign of one product as traditionally masculine as beer.

As any spot of this kind of product aren't missing spectacular blondes, the idyllic environments and the typical drinker.

A different view of the product, that shows that we, the girls, don't only understand the male universe, but also we can give a new dimension to this universe.

Team: Emma Hill/ Cameron Hoelter
Agency: Clemenger BBDO

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